2021, Vol. 4, Issue 1

author(s)
Aman Jacob, Harini M, Raunak Noah S, Dr. D Divya Prabha and Dr. VB Mathipurani

abstract
MSME (Micro, Small, and Medium Enterprises) play an important role in India's industrial system. Nearly half of MSME woman entrepreneurs are conscious of government-sponsored MSME programs, according to the findings. According to the findings, about 42.00 percent of MSME believe their degree of understanding about government-sponsored schemes for MSME is medium, accompanied by strong (32.67 percent) and poor (42.00 percent) (25.33 per cent). There is a considerable gap in the essence of MSME ownership and their understanding of government sponsored schemes for MSME, as well as between MSME investment and awareness of government sponsored schemes for MSME. There is a substantial gap between MSME corporate establishment and awareness of government sponsored MSME schemes, as well as a significant difference between MSME annual sales and awareness of government sponsored MSME schemes. Through the management of raw materials supply, infrastructure services, and government-sponsored projects, the central and state governments must create a conducive and favorable external atmosphere in order to catch the potentiality of MSME.